This article discusses the importance of a strength coach in their institutions and how to effectively design and implement program mission, vision, and core values.

The purpose of this article is to provide strength and conditioning coaches with practical knowledge from the framework of self-determination theory to facilitate student-athlete motivation within the weight room across varying sports.

This article seeks to explore weight bias and provide strategies to reduce weight bias behaviors.

The purpose of this article is to identify and discuss the difficulties that can arise when performing physiological-based research with firefighters.

The path to actual integration of mental and physical training for the tactical athlete is paved with growing empiricism. The current challenge is to sustain creative development of functional approaches and demonstrate that integration can deliver potential benefits.

Most law enforcement officers are physically taxed, mentally exhausted, and emotionally overwhelmed. As such, a complexity exists with a requirement to match the need for physical fitness in a demographic that lives their lives in a potential state of general exhaustion.

Tactical jobs are fast-paced, physically and psychologically intense, and failure can have tragic consequences, making it vital to train tactical athletes to perform better under stress.

This article examines how plant-based diets can effectively support athletic performance. Visit NSCA online to learn more about exercise science and nutrition research.

When William Kraemer first entered the field, strength and conditioning was, as he puts it, “primordial.” There were few standards, limited research, and little shared understanding. As one of the most influential figures in strength and conditioning, Kraemer recounts how the profession grew from humble beginnings into a science-driven discipline. That history still holds weight for coaches today. He explains why coaches are often drawn to new ideas, but progress comes from building on proven principles. Workout logs are central to his approach, and he notes how analyzing training over time can improve decision-making. He also emphasizes alignment across the performance ladder to support innovation and athlete development. As the Senior Advisor for Sports Performance and Sports Science at The Ohio State University, he shares his perspective on where the field is headed next. Apply his wisdom to stay grounded in solid principles, evaluate training with greater precision, and better serve your athletes. Reach out to Dr. Kraemer by email: Kraemer.44@osu.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs

This article demonstrates how strength and conditioning coaches can coach power through non-traditional weightlifting exercises that can be taught quickly, to large groups, with less extensive technique correction.